Marlborough company's dominant role in Rio Olympics' equestrian events
Canada's Rebecca Howard & Riddle Master in the Barbeury ERMThirty-four horses flown from Stansted Airport, have arrived in Rio for the Olympic equestrian events - among them are ten British-based combinations who are supplied with feed and supplements by the Marlborough company Keyflow.
The ten include three members of the home Olympic team - Brazilian event riders based in Britain.
This company probably has more British-based Olympic horses on its books than any other feed company. Cam Price, Keyflow's founder and its managing director, told Marlborough.News: "We are extremely honoured and privileged to be feeding that number of Olympic horses."
Sir Mark & Tim Price see theie horses off on their way to RioThe Brazilian eventing team is trained by a Keyflow director, the very experienced New Zealand Olympian, Sir Mark Todd. The home team's Keyflow trio are Carlos Parro (based in Shropshire), Ruy Leme da Fonseca (based in Wantage) and Marcio C. Jorge (based in Baydon.)
It was Marcio Jorge who caused a sensation during the Event Rider Masters competition at the Barbury International Horse Trials early in July with his near perfect dressage test to lead the world's top riders at the end of the first day - his score of 32.5 was the best dressage score to date in the ERM's series.
He took overall fifth place in the ERM's Barbury leg.
Another official Keyflow rider at the Games will be Canada's Rebecca Howard. She used to be based in Marlborough, but is now based at Little Cheverell near Devizes. This will be her second Olympic Games as a member of Canada's eventing team.
The New Zealand eventing squad has three Keyflow riders: Sir Mark Todd (based at Badgerstown), Jonelle Price (Minal) and travelling reserve Tim Price. Another Keyflow eventer is Swedish Olympic team member Ludwig Svennerstal, who is based at Sir Mark Todd's yard.
Marcio congratulated at Barbury - a coach Sir Mark Todd looks on 
Marcio interviewed by ERM's Alice Plunkett 
Marcio Jorge in the ERM cross country at Barbury
The other two Keyflow riders now in Rio are the British show jumpers Michael and John Whitaker.
Coming soon: Keyflow binsSo the feed experts at Keyflow will be keeping a careful eye on the Rio results. But they are busy too following Keyflow's takeover of Chestnut Horse Feeds - a Warwickshire feed company that was three times the size of Keyflow. This branch is now based in north Nottinghamshire.
Some of the Chestnut staff - like sales manager Sharron Harrington - have moved across to Keyflow. One of the main attractions in this tie-up was Chestnut's use of bulk bins for delivery. These wheeled bins stand one metre high and hold 200 kilos of feed - and they avoid the use of environmentally unfriendly paper or plastic sacks.